8. Add location pages to your website.
Every page of your website contains the same header and footer. Your header and footer should contain your nap, business hours, email address, and social media links. This gives a visitor everything that they need to contact you no matter where they are on your site. All local business sites should include a “contact us” page that publishes the company’s nap, offers an email form, publishes a map of the service area or brick and mortar location, and links to all social media accounts. This page should also contain a few paragraphs of content targeting local keywords. If you are a service business, you should have a “services” page. Get immediate notifications when a change is made to a web page compare changes against two scanning dates understand the reasons behind rankings fluctuations on-page checker analyze the target url for the target keyword provides technical, content, link, and many other types of analysis view such analyzed parameters as “passed”, “warnings” and “errors” use practical tips to solve issues and eliminate warnings lead generator add a customized widget to your website offer a free on-page seo audit to your visitors collect info on visitors to convert them into clients keyword grouper What is Local SEO? get organic search engine
read more →What matters for local SEO
If there’s one thing that’s clear from these local seo statistics, it’s that optimizing local reach matters a lot to businesses. Customers are undeniably going online to search for products and services that they can find within their community. After all, no one wants to travel far just to browse products they’re interested in. Moreover, not a lot of consumers are willing to pay hefty shipping fees or wait a long time before getting their hands on their purchase. As such, if you haven’t had a chance to build a local seo strategy, it’s high time that you start. 1. Optimize for Google My Business. At the very least, you should apply local business schema , or structured data markup to every web page to optimize your website for local seo. It's near impossible to get into the infamous google local pack without this. Local schema is additional code that you can add to the pages of your website to make it easier for search engines to understand who you are, what you do, where you're located and how you may be relevant to people who might be searching for your type of products or
read more →How did search engines evolve?
Another significant change in how people are using search engines is the move from typing queries to voice search. Organic and local search optimization is always evolving, the move from text to voice search has changed the words used within a query. While the use of mobile devices changed searches to include “near me”, the evolution of speaking one’s search into a device changes the number of words or length of the search. Continuing with our example above of a mobile text search for “italian food near me”, with voice search this might become “where can i find a good italian restaurant close to me?”. So how does Google work? Here’s the deal, people are looking for quick, efficient ways to find local businesses close to them. If you’re not in the local search results, you’re not being found. With voice search, smartphones and instant answers at the forefront of search, immediate accessibility is key. In fact, local searches lead to 50% of mobile consumers visiting a store within one day (google). And google says these people are ready to buy once they are in store. Optimizing your local business presence involves many factors
read more →Improve Your Business Visibility with Local SEO
What is surfer local? surfer local is like the know-how of the best google maps specialists combined into one fully automated tool. It allows you to check and effortlessly improve your google my business profile with the guidelines generated based on various factors. How does it work? the magic behind this is called reverse engineering. Surfer local uses an innovative algorithm that compares the collected data from leading company profiles - your competitors - with the information found in your google business card. Then, it develops a dedicated, ready-made action plan for you to increase your visibility in the local google search results. By following a proper google my business seo checklist, you can greatly improve your business’s search ranking and overall visibility. When a prospective customer searches for products and services your business offers using related keywords , first, you’ll see google ads, then google’s local 3 pack , and after that, the organic results. By creating a google my business profile, you have a better chance of making the top 3 local results, google maps and local finder, which will, in turn, give your business more exposure and leads. Related: seo for beginners: how to improve
read more →A Comprehensive Guide to Local SEO in 2022
The local seo guide show close we'd love to hear from you if you would like to discuss how we can help you with your search marketing program, please contact us below. Thanks!. Yes, you can. However, it’s possible that they don’t possess the skillset, expertise, and experience required for local seo success. It’s best to partner with an experienced company that can deliver excellent results. We don’t recommend skimping on local seo at any stage. This pivotal service will help you reach a wider audience, rank higher on google serps, reel in high-quality traffic, and make swift sales. A comprehensive, hyper-specific local seo plan will go a long way in giving your business a power-packed boost in visibility. Instead of hiring your own team, taking things into your own hands, or relying on a fair-to-middling local seo company, make sure you trust the pros. In this local seo guide, you'll learn everything you need to know about ranking your local business. Use these local seo marketing strategies to get more free traffic from search engines! whether you're a local business, a marketer, or an agency, we'll walk you through how to rank on google, use google my
read more →